Pros And Cons Of Social Media Know Be aware

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Pros and cons of social media

Nowadays social media is influencing every aspect of our life and business. It's crazy how easily we get carried away with attention and interaction on social media. Social media has brought very important positive effects in many areas such as employment and empowerment, sharing their minds and many more, but at the same time it has also become a breeding ground for some destructive and unhealthy behaviors.

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Benefits of Social Media

1*** It keeps us connected

All social media sites have some kind of mission in mind where they help connect friends and families
Social media sites have helped in connect not only with your near and dear ones but also with people all over the world
Basically, you can just connect with people all over the world for free.

2*** 24/7 availability

The Internet never sleeps
No matter the time, you can always connect, share your thoughts
In times of crisis, this can truly be a lifesaver
Information spreads quickly

3*** Information spreads incredibly fast

Sometimes, traditional media is slow to keep up with the ever-changing flow of news
For example, even before big mega news publishers like NBC, Fox News, etc. Even knowing about it, it can spread like wildfire with the help of social media
For example breaking news, missing children, storm information, etc.

4*** Help solve crimes

It may come as a surprise but many criminals are arrested and cases solved through social media.
Criminals post pictures of themselves engaging in illegal activities, even bragging about the crimes they have committed
Law enforcement authorities use these sites to identify and solve cases.

5*** Brand awareness

Social media has a huge impact not only on individuals but also on business owners
Taking the social media game seriously, many companies have made it possible to put their brand name out there

6*** Customer Acquisition and Sales

Did you know that if done right, you can make great sales with just one post on Instagram, Facebook, or TikTok?
Yes, that's right. It is possible
You can provide better customer service through social media instead of long boring emails

7*** Least cost form of marketing

To be honest, marketing is literally free
No site will charge you to promote your business on Facebook, Instagram, Twitter, or YouTube
Even if you want to reach a larger audience, their advertising costs are not that expensive
That means lower barriers to entry

8*** Promote your content

People are usually curious about what they are doing before they enter their card number
By having amazing content that breaks down what the product is and how it is going to help step by step
People will be more likely to buy after reading the content
But if your content sits stagnant without promotion, it's essentially worthless
That's why every business needs to have its own content marketing strategy.
The most common is sharing them on social media

9*** Website Traffic

When people view your content or service on a social media site
Chances are they will be interested in your content as most social media sites algorithms show content based on their interests, likes, recent visits and more.
This means your content appears on their page because they are interested in your niche
So, they're probably going to click on it, which will take them to your website
So, increase your open vision

10*** Maintain relationships with customers

Whenever there is a problem, conversations on networks like Twitter and Facebook are more personal and intimate than other forms of communication

Disadvantages of social media

1*** Cyberbullying

This has become a big problem these days
Many people have even taken their own lives because they can't take it anymore.
This happens especially to young children, but that doesn't mean it doesn't happen to adults
Publicly harassing and posting meaningless comments are some of their examples.

2*** Addiction

Addiction is not a myth, it is real
People becoming more and more addicted to social media is one of the growing problems in today's world.
It has caused havoc and trouble at school, work, and home
Major problems in relationships

3*** Major relationship problems

Social media has been the cause of thousands of divorces, fights, and relationship problems
It is very easy to contact a person on social media and keep it completely unknown
This is causing problems in real-life relationships

4*** Spread unreliable and false information

Literally, anyone can create fake news and it can spread like wildfire
It can cause panic and cause serious problems in the society

5*** Stay away from real life

Social media can get you all involved, and sometimes it can be really hard to identify your social media habits as problematic
Addiction to social media can cut you off from the real world while you live in the digital world
It can cause loneliness, boredom, and more

6*** Your influence

Too much of anything is destructive!
Spending too much time looking at your electronic devices can strain your eyes and is definitely not good for you physically and mentally.

7*** Waste your time

Social networking is supposed to be fun but with excessive use, it can really affect your routine and schedule becoming a hindrance in your student, professional or personal life.

8*** Strange situation

Sometimes, you share some photographs or recordings that you later believe were not appropriate. In any case, the damage is done by now and you can't take any action. The Rundown includes a few contacts – your associates, partner, family, and more. Each of your friends on social networking sites may perceive your picture differently. Chances are, if they think you're a smart person, they might be shocked to see a photo that shows off your wild side.

Conclusion

Social media is a necessity and we have to accept it as an integral part of our lives and learn to live with it.

Just remember to be careful and responsible

Author *** Priya Singh

Twitter star

Priya Singh is an avid blogger at NilHosting, an SEO expert, social media strategist, and content marketer who has helped grow multiple blogs for over 15+ years.